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AAPL Articles

Apple's Q2 2025 Earnings Call Takeaways
Apple held its earnings call for the second fiscal quarter of 2025 today (second calendar quarter), announcing revenue of $95.4 billion and net quarterly profit of $24.8 billion. During the call, Apple CEO Tim Cook spoke about tariffs, the App Store changes Apple is facing, device sales, and more.
We've rounded up the most interesting tidbits from the Q2 2025 earnings call below.
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Tim Cook: Apple is 'Making Progress' on Apple Intelligence Siri Features
During today's earnings call covering the second fiscal quarter of 2025, Apple CEO Tim Cook acknowledged the Apple Intelligence Siri features that have been delayed. Cook said that Apple needs more time to ensure Siri meets its quality bar, but progress is being made.
With regard to the more personal Siri features we announced, we need more time to complete our work on these features, so...

Apple Stock Jumps as Trump Pauses Some Tariffs for 90 Days
Apple stock is on the rise after U.S. President Donald Trump announced plans to pause most tariffs for a 90-day period. Tariffs are immediately on hold in countries that have not enacted retaliatory tariffs, which means this pause does not apply to China, but it is applicable in other countries where Apple suppliers operate like India, Vietnam, and Taiwan.
While Trump has paused tariffs in...

Apple Dethroned by Microsoft As Top-Valued Company Amid Tariff Fears
Apple has lost its position as the world's most valuable public company to Microsoft following a dramatic four-day slide in its stock price, driven largely by concerns over President Donald Trump's escalating tariff war with China, where most of its iPhones are assembled.
Apple's market capitalization fell to $2.59 trillion as of Tuesday's close, while Microsoft now sits at $2.64 trillion,...

What to Expect From Apple's Earnings Call on May 1 as Tariffs Loom
Apple will report its earnings results for the second quarter of its 2025 fiscal year on Thursday, May 1 at 1:30 p.m. Pacific Time. Apple's CEO Tim Cook and CFO Kevan Parekh will discuss the results on a conference call with analysts a half hour later.
Keep reading for some key things to know about the quarter, including a recap of new products announced, revenue expectations, and more.
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Apple's Stock Had a Wild Morning
It was a volatile morning for Apple's stock, which quickly had a $17 swing during intraday trading.
Apple shares opened at $177.24 today, as the company's stock price has continued to drop since U.S. President Donald Trump last week announced steep new tariffs. The tariffs will significantly impact Apple, which still assembles the majority of iPhones and many other devices in China, which is ...

Apple Stock Sell-Off Continues After China Unveils Matching Tariffs
Apple stock dropped 4% in early Friday trading, broadly following yesterday's trend after China announced reciprocal tariffs in response to U.S. President Trump's trade policies.
The latest decline follows Thursday's dramatic 9% plunge that erased nearly $300 billion from Apple's market value – the company's worst single-day performance in five years – amid growing fears that Trump's...

Apple Set to Become First $4 Trillion Company
Apple is on the brink of becoming the first company in history to surpass a $4 trillion market valuation, Fortune reports.
Apple's stock (AAPL) has nearly risen 40% in 2024. Before the markets opened on December 27, Apple's market capitalization stood at $3.92 trillion, leaving the company just a modest surge in stock value away from the unprecedented milestone. The growth is said to have...

Trick or Treat? Apple's First Earnings Call Since iPhone 16 Launch Scheduled for Halloween
Apple today announced that its next quarterly earnings conference call will be held on Thursday, October 31 at 2 p.m. Pacific Time/5 p.m. Eastern Time.
On the call, Apple's CEO Tim Cook and CFO Luca Maestri will discuss the company's earnings results for the fourth quarter of its 2024 fiscal year. It will likely be Maestri's final earnings call at Apple, as he will be succeeded by Kevan...

Apple Leads Tech Sector's Massive $900 Billion Market Loss
Apple's stock price today dropped amid a broader roader technology sector sell-off that has wiped out nearly $900 billion in market value (via Reuters).
Apple's stock fell by over 4%, largely influenced by Berkshire Hathaway's announcement that it has almost halved its stake in the company from 5.6% to approximately 2.8%, alongside escalating fears of a recession in the United States. The...

What to Expect From Apple's Quarterly Earnings Report This Week
Apple will report its earnings results for the third quarter of its 2024 fiscal year on Thursday, August 1 at 1:30 p.m. Pacific Time. Apple's CEO Tim Cook and CFO Luca Maestri will discuss the results on a conference call with analysts a half hour later.
Keep reading for some key things to know about the quarter, including a recap of new products announced, revenue expectations, and more.
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Apple to Report Earnings Results on August 1 After Releasing New iPads Last Quarter
Apple recently announced that its next quarterly earnings conference call will be held on Thursday, August 1 at 2 p.m. Pacific Time.
On the call, which anyone can listen to, Apple's CEO Tim Cook and CFO Luca Maestri will discuss the company's earnings results for the third quarter of the 2024 fiscal year. During the quarter, spanning March 31 through June 29, Apple released new iPad Pro...

Apple Passes Microsoft to Become World's Most Valuable Company Again
Apple's stock price continues to surge following its WWDC keynote this week, where it introduced an Apple Intelligence suite of AI features coming to the iPhone, iPad, and Mac. In intraday trading today, Apple overtook Microsoft to become the world's most valuable company again, but the two tech giants may trade places throughout the day.
Apple's stock crossed the $200 mark and set a new...

Apple's Stock Price Reaches All-Time High After WWDC Announcements
Apple's stock price has crossed the $200 mark and reached a new all-time high in intraday trading, one day after the company unveiled its Apple Intelligence suite of AI features coming with iOS 18, iPadOS 18, and macOS Sequoia.
Apple's stock price has split five times since the company went public, including on a 4-for-1 basis in 2020 most recently. This means that Apple's stock price would...

Apple Becomes $3 Trillion Company Again, But Nvidia Steals the Moment
Fans of large numbers will be happy to know that Apple became a $3 trillion company again today based on market cap, which is the total value of all of the company's outstanding shares. However, chipmaker Nvidia stole the moment.
Nvidia not only crossed the $3 trillion mark today for the first time ever, but it overtook Apple to become the world's second most valuable company as of market...

Apple's Q2 2024 Earnings Call Takeaways
Apple today held its earnings call for the second fiscal quarter of 2024 (first calendar quarter), with Apple CEO Tim Cook and Apple CFO Luca Maestri providing us with some details on Apple's performance, Vision Pro sales, services growth, AI plans, and other topics.
We've highlighted the most interesting takeaways from today's earnings call.
Next Week's Announcements
Apple CEO Tim Cook...

Tim Cook on Generative AI: 'We Have Advantages That Will Differentiate Us'
During today's earnings call covering the second fiscal quarter of 2024, Apple CEO Tim Cook again spoke about Apple's work on generative AI. He said that Apple has "advantages" that will "differentiate" the company in the era of AI, and some "very exciting things" will be shared with customers in the near future.
We continue to feel very bullish about our opportunity in generative AI. We are ...

What to Expect From Apple's Earnings Report This Week Following Vision Pro Launch
Apple will report its earnings results for the second quarter of its 2024 fiscal year on Thursday, May 2 at 1:30 p.m. Pacific Time. Apple's CEO Tim Cook and CFO Luca Maestri will discuss the results on a conference call with analysts a half hour later.
Keep reading for some key things to know about the quarter, including a recap of new products announced, revenue expectations, and more.
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Tim Cook Sells Nearly 200,000 Apple Shares
Apple's CEO Tim Cook this week sold 196,410 shares of the company's stock, which had a total value of approximately $33.2 million based on the average sale price of the transactions, according to a U.S. Securities and Exchange Commission filing. After taxes, Cook netted nearly $16.4 million from the sales.
Cook received all of the shares that he sold this week as a performance-based stock...

Apple to Report Earnings on May 2 Following Vision Pro Launch
Apple today announced that its next quarterly earnings conference call will be held on Thursday, May 2 at 2 p.m. Pacific Time.
On the call, which will be streamed live on Apple's investor website, Apple's CEO Tim Cook and CFO Luca Maestri will discuss the company's earnings results for the second quarter of the 2024 fiscal year. During the quarter, which ran from December 31, 2023 through...